Strategy. Execution. Systems. Results.

Powerful Marketing
Built for
Home Services

The only full-stack marketing team designed
to grow home service businesses — from brand to booked jobs.

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Built by an Operator
— Not an Agency

My name is Tim Alagushov, founder of Snow Leopard Marketing.

Over the past 5 years, my marketing strategy helped grow IRBIS Air, Plumbing & Electrical
from $0 to over $20 million in revenue.

One of the main reasons this worked — I handled marketing myself.

I wasn’t outsourcing decisions. I was building systems, testing channels, optimizing conversion, and scaling what worked.

Snow Leopard Marketing was founded to bring that same operator-level marketing to other home service businesses — so they can grow, dominate their markets, and finally enjoy marketing instead of guessing.

Smiling man in white IRBIS shirt with American flag patch giving two thumbs up in front of company van.
1

Strategy & Foundation

Market & competitor research
Brand strategy & positioning
Identity & messaging
Evening view of London's Big Ben and Houses of Parliament with a bridge and airplane overhead.
2

Digital Growth

High-conversion websites & landing pages
SEO (local + organic)
Google Ads & Performance Max
Google Local Services Ads (LSA)
Google Business Profile optimization
Person in dark clothing standing at the base of tall rocky cliffs with a large patch of green vegetation hanging from the rocks under a clear blue sky.
3

Reputation & Trust

Yelp setup & management
Review generation systems
Review response workflows
Person wearing a face mask riding a bicycle on a sunlit street near a building with garage openings and parked car.
2

Digital Growth

High-conversion websites & landing pages
SEO (local + organic)
Google Ads & Performance Max
Google Local Services Ads (LSA)
Google Business Profile optimization
Person in dark clothing standing at the base of tall rocky cliffs with a large patch of green vegetation hanging from the rocks under a clear blue sky.
3

Reputation & Trust

Yelp setup & management
Review generation systems
Review response workflows
Person wearing a face mask riding a bicycle on a sunlit street near a building with garage openings and parked car.

Everything You
Need to Scale
Under One Roof

We design and scale marketing systems that attract the right audience, convert consistently, and drive measurable growth — without guesswork or wasted spend.

Blue compass on a circular base with a clock face background.

Strategy & Foundation

Market & competitor research
Brand strategy & positioning
Identity & messaging
Computer monitor displaying a blue line graph trending upward with an arrow.

Digital Growth

High-conversion websites & landing pages
SEO (local + organic)
Google Ads & Performance Max
Google Local Services Ads (LSA)
Google Business Profile optimization
Blue shield icon with a white star in the center.

Reputation & Trust

Yelp setup & management
Review generation systems
Review response workflows
Blue and white megaphone with sound lines indicating announcement or communication.

Paid & Organic Social

Facebook & Instagram advertising
TikTok short-form strategy
LinkedIn & Reddit (when applicable)
Blue circular cycle icon with four arrowheads pointing clockwise around a central dot.

Lifecycle Marketing

Email marketing
SMS follow-ups
Lead nurturing & reactivation
Blue envelope with a communication tower emitting signal waves indicating offline message or connectivity.

Offline &
Traditional Media

Direct mail campaigns
TV & radio advertising
Smartphone screen displaying a play button icon with a pen drawing over it, representing media editing.

Content & Creative

Video production
Ads, brand videos, customer stories
White gear icon with blue center featuring a white dollar sign symbolizing revenue or financial settings.

Operations
& Revenue Systems

Lead management workflows
ServiceTitan optimization & automation

Built for Home
Service Businesses

If your business depends on
inbound calls and booked jobs
— this is for you.

Our systems are designed specifically for local service industries
where demand, booking rate, and ROI matter.

HVAC

Icon of an HVAC unit with a fan, snowflake, and sun symbols representing cooling and heating.

Plumbing

Blue pipe wrench with a droplet of water.

Electrical

Blue light bulb icon with a lightning bolt symbol inside.

Roofing

Blue house with crossed hammer and wrench symbolizing home repair or roofing.

Moving

Cartoon-style blue delivery truck carrying a white rectangular box with blue lines.

Garage Door

Blue and white icon of a closed garage door.

Construction & Remodeling

Blue hammer and wrench crossed with sparkles around them.

If your business depends on
inbound calls and booked jobs
— this is for you.

Proven at Scale

This is not theory.
This is execution at scale.

IRBIS Air, Plumbing & Electrical

IRBIS is a real home service business scaled
using the same systems Snow Leopard Marketing delivers today.

Blue snow leopard holding an orange wrench in its mouth next to the text 'IRBIS' and a banner reading 'Air • Plumbing • Electrical'.
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Top 10
Google Organic Rankings
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1400%
2025 ROAS
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$109
Cost Per Lead
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$20M+
Revenue in 5 Years

Let's grow
Your Business

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